Voyageurs Spring Thaw '23

Client
Voyageurs National Park Conservancy

Involvement
Design + Art Direction

A capital campaign with a wild cause.

Voyageurs National Park is a vital resource and sacred space nestled in the northern tip of Minnesota. Hello New World was tasked with creating an updated identity & promotion for the Voyageurs National Park Conservancy Spring Thaw event. This annual fundraiser provides vital support for Voyageurs Conservancy to develop education programs and partner with Voyageurs National Park on major projects. Hello New World takes pride in partnering with organizations that work in environmental stewardship and naturalism and are actively working to continue to provide resources to this partnership. 

Spring Thaw featured opening remarks from astrophysicist, artist, and director of Native Skywatchers, Dr. Annette S. Lee, and a performance by Native Skywatcher's Kapemni Dance. The Spring Thaw 23' event was the highest fundraising year on record, exceeding their fundraising goal, raising $101,673 for critical projects at Voyageurs National Park. These funds will further major programs including restoring native wetland habitat, creating transformative Voyageurs experiences for youth, continued Dark Sky Education initiatives, and the design of the new Crane Lake Visitor Center.

About

Voyageurs National Park is a celebrated, ecologically and historically significant park where people can learn, explore, volunteer, and enjoy sustainable recreation, leaving its wild character unimpaired for future generations.

Results

• $101,673 raised
(exceeding fundraising goals)
• Record attendance